Just as much as Anabel's is about providing fresh and nutritious food to all Cornell students, we also strive to create a community around quality food, wellness, and positive social change.
To help create this sense of community and culture that ties food to wellness, we have Anabel's Shopper's Club – an inclusive club about all things Anabel's that you can join. More than just being added to a list-serv, members will receive first hand access to free cooking and nutrition classes, hear about in-store promotions, be entered to win monthly merchandise giveaways, and may also qualify for special in-store deals.
"We created the Shopper's Club to facilitate a sense of community around our store. As of this semester, we have about 800 members and counting," said Abby Galyon, the manager of the Social Impact Team. "We would eventually like to see every person that shops at Anabel's become a member and join our community."
Becoming part of Shopper's Club is of course optional – Anabel's is open to all Cornell students. But being part of our club relates to Anabel's Grocery being a place for students, by students, where we can create a greater community and conversation about the importance of healthy and accessible food.
Moving beyond creating positive social change just on Cornell's campus, we're also donating to Friendship Donations Network, an organization that works with other groups and organizations in Ithaca to recover and redistribute food to people with food need in the greater community. For every 10 new club member sign-ups, Anabel's will donate $1 to Friendship Donations Network.
To become part of Anabel's Shopper's Club, students just have to fill our a short registration form which can be found on our website. All information in the form is kept confidential and is collected so that we are able to get a better sense of our consumer base is, and how we can expand it to reach other student populations on campus.